Most music artists are concerned primarily with one focus, releasing music. But what really matters most is what your audience sees about you. Building social media with a focus on your audience helps publicize and grow your music. This is more effective than releasing music alone.
Why you need social media
Social media is a place to speak directly to your audience. Being transparent about why you’re valuable to them is how you maximize interests. By not making the investment in time and effort on communicating your brands value you are eliminating the majority of reasons why someone new would see you as valuable. The music alone will not make them interested without established value also. Social media promotion agencies like The Social Medium offer on on one consultation to help you develop your campaign to create long term value to boost every release. In order to get more listeners and create more fans you need to first invest in what they will see and experience.
If you aren’t using social media you won’t stand out in the crowd.
Social media is a critical asset for the business side of your music. Long term goals can be structured within the strategy of your social media and music releases. Insights about your audience can be gathered and apply to develop more effective strategy. If you don’t know how to optimize your social media presence start by focusing on promoting what people already see about you such as:
Any of these suggestions would be an immediate investment into your music and audience. Giving them more to experience creates the opportunity to showcase your value. While at the same time provide long term value in the future for new audiences. Don’t overlook what social media and promo strategy can do for the value of music releases. This is the key mistake to avoid.
Too many artists will rush the process thinking the music is good enough alone. To give your music the competitive edge it needs social media and promo strategy. For immediate free consultation text (857) 250-5872 or direct message www.twitter.com/thesocialmedium to order promo packs